New technology is having a tremendous impact on the senior care industry. Robots, in particular, are being increasingly used to help resi... Read More »
As the nursing home industry emerges from the challenges of the pandemic, Marcum’s 2024 Three-Year Nursing Home Statistical Review reveal... Read More »
While many studies have examined the effects of loneliness, those studies have only focused on the effects of loneliness at a single time... Read More »
As hurricane frequency and intensity increases, emergency preparedness and response are of heightened importance in the senior care indus... Read More »
The Alzheimer’s Association released its 2024 Alzheimer’s Disease Facts and Figures report in March. The special report, Mapping a Better... Read More »
Loneliness has been well-established not only as a public health concern, but also as a significant and common risk in senior care settin... Read More »
Fly in a helicopter or hot air balloon. See George Strait or the Rolling Stones in concert. Attend a Washington Wild Things, Steelers, or... Read More »
A new research letter explores the trends in living arrangements of persons living with dementia, particularly in light of the pandemic. ... Read More »
Social engagement is vital to senior care residents, but facilitating it can be a challenge. With obstacles to social engagement common i... Read More »
A new study suggests that weight loss in healthy older adults may correlate with an increase in mortality, particularly among men. The st... Read More »
Part 2 of a 2-part series on senior care marketing trends to embrace in 2023 In part one of this series, we talked to four marketing expe... Read More »
Part 1 of a 2-part series on senior care marketing trends to embrace in 2023 As the marketing industry continues to evolve, new marketing... Read More »
The American Health Care Association and National Center for Assisted Living (AHCA/NCAL), collectively representing more than 14,000 nurs... Read More »
In January 2023, the Parkinson’s Foundation announced the Community Partners in Parkinson’s Care Program. The program is designed to prov... Read More »
Effective marketing is important to a memory care program’s success. But rather than using marketing techniques and messages intended for... Read More »
Media placements are a key element of a marketing strategy, and they offer many benefits to senior care organizations. Successfully secur... Read More »
Talented, quality leaders are integral to any operation’s success, including that of a senior living community. Given the staffing challe... Read More »
A new analysis by the nonpartisan and objective research organization NORC at the University of Chicago reveals that in 2033, middle-inco... Read More »
Lowered occupancy rates due to understaffing will cost the SNF industry billions of dollars in 2022. But facilities using contingent staf... Read More »
Robotic pets are increasing in popularity, particularly when it comes to the benefits they offer seniors. Given that pet therapy has been... Read More »
Grant funding can be a valuable addition to your senior care organization budget. Grants can help you to expand or start new programs, of... Read More »
Before you start a new marketing initiative or begin a rebranding process, taking the time to perform a competitor analysis can be a valuable decision. Read More »
