Paige Cerulli

Paige Cerulli is a contributing writer to i Advance Senior Care.

Increase Your Census and Revenue by Leveraging Contingent Labor

// By Marlene Kurban // Lowered occupancy rates due to understaffing will cost the SNF industry billions of dollars in 2022. But faciliti... Read More »

Use These Strategies to Fix Common Staffing Mistakes at Your Senior Care Organization

Part 2 of a 2-part series on common staffing mistakes to avoid at senior care facilities In part one of our series, we highlighted common... Read More »

Are You Making These Staffing Mistakes in Your Senior Care Facility?

Part 1 of a 2-part series on common staffing mistakes to avoid at senior care facilities Given the staffing challenges facing the senior ... Read More »

Strategies to Support the Families of Memory Care Residents

Placing a family member in a memory care facility can be a difficult and emotional decision. Memory care facilities play an important rol... Read More »

Protocol for Using Robotic Pets in Memory Care

Robotic pets are increasing in popularity, particularly when it comes to the benefits they offer seniors. Given that pet therapy has been... Read More »

Best Practices When Applying for Senior Care Grants

Grant funding can be a valuable addition to your senior care organization budget. Grants can help you to expand or start new programs, of... Read More »

Overcoming Employee Communication Challenges in Senior Care and Senior Living

The ability to provide residents with quality care hinges on effective employee communication. But communication challenges are common in... Read More »

How Creating a Positive Workplace Culture Can Help Your Senior Care Facility Thrive

A workplace culture can affect everything from employee satisfaction to performance. A positive workplace culture can attract the types o... Read More »

Use These Strategies to Resolve Conflicts in Your Senior Care Facility

Anytime multiple staff members with different personalities and work methods need to work together, there’s a chance for conflicts to ari... Read More »

Best Practices to Improve the Hiring Process and Attract the Best Candidates

In July, the Centers for Medicare & Medicaid Services (CMS) released guidance about the nursing home five-star rating system. That gu... Read More »

Addressing Sleep Disturbances in Long-Term Care Settings

Residents of long-term care facilities frequently experience sleep disturbances, and those disturbances can lead to many other problems. ... Read More »

Best Practices When Implementing a Senior Care COVID-19 Testing Program

Proper diagnosis allows organizations to respond quickly to COVID-19 outbreaks. Read More »

How a Competitor Analysis Can Boost Your Marketing

Before you start a new marketing initiative or begin a rebranding process, taking the time to perform a competitor analysis can be a valuable decision. Read More »

Strategies for Managing Social Media With Limited Staff Time

Social media and marketing experts share their favorite time-saving strategies to help you stay on top of your social postings. Read More »

How Virtual Reality Is Poised to Help Seniors

From helping residents forge valuable relationships to aiding in traumatic brain injury (TBI) and stroke recovery, VR technology is supporting seniors in many ways. Read More »

How to Get More Out of Your Relationship with a Staffing Agency

By carefully building and maintaining the relationships that they have with staffing agencies, senior care organizations stand to benefit in multiple ways. Read More »

Best Practices in Pressure Ulcer Prevention

Pressure ulcers occur in 17% to 28% of patients over 70 years old in nursing homes, and they can be a serious health concern. Read More »

Using Technology to Support the Needs of Memory Care Residents

Technology plays an important role in the senior care industry, but it’s particularly valuable in memory care settings. Read More »

How Rock Climbing Brings Assisted Living Residents New Adventures

Residents at an assisted living facility in Colorado Springs, Colorado recently tried a new type of activity: rock climbing. Read More »

How Robotics Can Shape the Senior Care Industry

From reducing the workload for staff to interacting with residents, robots are influencing and supporting the senior care industry in multiple ways. Read More »

Strategies to Combat Ageism in Senior Care Settings

Ageism encompasses stereotypes, prejudices, and discrimination toward others and ourselves that is based on age. Read More »

Actionable Steps to Improve Nursing Home Operations and Patient Outcomes

A new report on the quality of care in nursing homes details seven overarching conclusions. Read More »

How Senior Care Facilities Can Safely Welcome Visitors Back

Technology can help ensure building security, gather visitor information, monitor visitor access, and more. Read More »

How to Prevent Wheelchair Falls

More than 80% of nursing home residents spend time in a wheelchair daily, so wheelchair falls are a major concern. Read More »

How to Best Use Events to Market Senior Care Communities

Adding events into an existing marketing approach can help senior care communities connect with their audience in new and exciting ways. Read More »

How Senior Care Communities Are Increasing Employee Flexibility

With more and more employees seeking flexibility in their work arrangements, many senior living communities have sought ways to provide that flexibility. Read More »

Best Practices in Creating Smooth Leadership Transitions in Senior Care Organizations

Upper-level management play a key role in how well staff are able to adapt to leadership shifts. Read More »

Top Strategies to Support Senior Care Staff Wellness

Given the physical nature of many senior care roles, staff health is particularly important within this industry. Read More »

How Rebranding Could Boost Your Senior Care Organization’s Marketing

Rebranding can revitalize your marketing and also generate excitement and enthusiasm among staff. Read More »

What New Findings About Senior Mental Health Choices Mean for the Senior Care Industry

A new report reveals intriguing findings that the senior care industry can learn from and use to improve senior care. Read More »