During this unprecedented time of the novel coronavirus and the COVID-19 pandemic, your digital communications skills and efforts have been critical to helping save lives and protect your communities. Read More »
Hospitals don’t always make it easy for post-acute care providers to talk with their case managers. Creative marketing techniques can open the doors. Read More »
In celebration of Older Americans Month, the national initiative tackles culture change and the stereotypes of seniors by asking, “What’s age got to do with it?” Read More »
Online information about healthcare providers can be a double-edged sword. While positive feedback from customers can give business a boost, negative comnments can really burn. Read More »
A varied and robust strategic marketing plan can help you tell your brand's story, engage consumers, educate clients and stay one step ahead of your competition. Read More »
Marketing consultant Luke Fannon explains why administrator engagement can make all the difference in increasing census and fostering a more productive sales and marketing team. Read More »
concept3D, a location-based software developer, has partnered with a continuing care retirement community in Florida to offer current and future residents as well as loved ones 3D maps and virtual reality panoramic images of the facility. Read More »
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What can your organization do to deliver the best branded experience for residents and employees? By Gregg Lederman, CEO, Brand Integrity Learn More »
The merger of the two companies, which had worked as partners since May 2015, will bring new care coordination expertise to Primaris’ growing quality improvement resources. Read More »
The amount of time older adults spend shopping for senior housing depends on several key factors, including whether or not their family members help them, a new market data report shows. Read More »
Senior editor Nicole Stempak headed to the 40th annual Cleveland International Film Festival. In an unexpected plot twist, she found there weren’t many films featuring older adults, part of a larger narrative on aging. Read More »
