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Administrators: How well do you engage with Admissions, Sales and Marketing?

January 13, 2017  |  Luke Fannon

Marketing consultant Luke Fannon explains why administrator engagement can make all the difference in increasing census and fostering a more productive sales and marketing team.

A virtual reality facility tour

January 3, 2017  |  Nicole Stempak, Senior Editor

concept3D, a location-based software developer, has partnered with a continuing care retirement community in Florida to offer current and future residents as well as loved ones 3D maps and virtual reality panoramic images of the facility. 

Use culture to drive metrics that matter most

October 20, 2016  | 

What can your organization do to deliver the best branded experience for residents and employees?

By Gregg Lederman, CEO, Brand Integrity


Trying a place on for size

September 30, 2016  |  Nicole Stempak, Senior Editor

One stand-alone CCRC invites prospective residents to be their guest as part of larger resident-driven marketing efforts. 

Primaris and Digital Collaboration Solutions merge

September 20, 2016  |  Pamela Tabar, Editor-in-Chief

The merger of the two companies, which had worked as partners since May 2015, will bring new care coordination expertise to Primaris’ growing quality improvement resources.

CMS begins new 5-star rating calculations

August 10, 2016  |  Pamela Tabar, Editor-in-Chief

The Centers for Medicare and Medicaid Services (CMS) has begun using the latest quality measure additions to calculate nursing homes’ five-star quality ratings on the Nursing Home Compare site.

Window-shopping or moving in? Seniors take their time choosing housing

July 14, 2016  |  Pamela Tabar, Editor-in-Chief

The amount of time older adults spend shopping for senior housing depends on several key factors, including whether or not their family members help them, a new market data report shows.

JAMDA: New trends in LTC populations

June 27, 2016  |  Pamela Tabar, Editor-in-Chief

The AMDA—Society for Post-Acute and Long-Term Care Medicine Population Health Workgroup has released new data on the long-term/post-acute care population and the types of care and supports needed, especially in nursing homes.

Seniors can’t stop dancing to Justin Timberlake

June 15, 2016  |  Nicole Stempak, Senior Editor

A Kansas retirement community turned the cameras on residents in a recreation of Justin Timberlake’s latest hit, “Can’t Stop the Feeling.”

The prospect's journey: A story in data

May 26, 2016  |  Erin Hayes, CIO, Enquire Solutions

By Erin Hayes, CIO, Enquire Solutions

A step-by-step approach to prospect leads can increase the chances of a productive visit—and a move-in.

10 ways to serve a diverse population

May 11, 2016  |  Nicole Stempak, Senior Editor
Diversity is more than a buzzword or a fad. It's a movement to be more accepting and inclusive. In order to serve a diverse population, members must first be treated as individuals.

MatrixCare launches next generation CRM

May 10, 2016  |  Pamela Tabar, Editor-in-Chief

The new system builds on the company's 25-year success with long-term care leads tracking and marketing solutions.


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