Before a prospective resident or their family ever speaks with your sales team, they are already forming impressions. Video has become on... Read More »
Communication in senior care communities is essential for many functions, playing a key role in resident safety, care, and quality of lif... Read More »
Your content calendar serves as the foundation of your senior care community’s blog and social media strategy. Done well, it creates alig... Read More »
Documentation plays a critical role in supporting resident health, safety, and regulatory compliance. However, in senior care communities... Read More »
Leaders across senior living are increasingly turning to artificial intelligence (AI) to sharpen sales strategies, refine marketing effor... Read More »
Difficult conversations are inevitable in senior care. At some point, staff will need to discuss changing care needs or other sensitive t... Read More »
When it comes to marketing and reputation management, senior care communities often focus on social media engagement and responding to re... Read More »
Physicians play a vital role in ensuring that senior care residents receive the comprehensive, high-quality care needed to maintain their... Read More »
In many senior care communities, meals are prepared behind-the-scenes, with kitchens tucked away from dining areas. This means chefs rare... Read More »
Teamwork is vital in any workplace, but it is especially critical in senior care communities. When staff members coordinate and collabora... Read More »
The National Partnership for Healthcare and Hospice Innovation (NPHI), the leading organization representing nonprofit, community-based h... Read More »
Strong leadership is critical in many roles within senior care communities, yet identifying candidates who not only possess the necessary... Read More »
Peter Murphy Lewis understands the dedicated work that caregivers perform. After hosting a TV show in South America, he moved back to the... Read More »
When Hurricane Helene hit western North Carolina in September 2024, its impact was unexpected and unprecedented, in part because the area... Read More »
To effectively market your senior care community, it’s essential to stand out amidst the flood of messages your audience encounters daily... Read More »
Effective leadership is the cornerstone of a thriving senior care community, with the board of directors serving as its strategic backbon... Read More »
Senior care communities constantly face the challenge of attracting new residents. This task becomes even more difficult when the communi... Read More »
We hope that the expert insights and best practices in this report will help guide and strengthen your workforce management approach. Our... Read More »
Exit interviews are a crucial element of an employee’s departure process. When conducted effectively, they offer valuable insights into t... Read More »
The growth of telehealth, Zoom, and other technologies in senior care communities means internet connectivity needs are changing, too. Se... Read More »
Effectively marketing a senior care organization is key to building census and maintaining a positive reputation. In addition to traditio... Read More »
The ability to provide residents with quality care hinges on effective employee communication. But communication challenges are common in... Read More »
Before you start a new marketing initiative or begin a rebranding process, taking the time to perform a competitor analysis can be a valuable decision. Read More »
