A new webinar for executives, administrators, directors and other care leaders at senior care and LTC facilities. 

Home | Contact Us

© Plain-English Health Care

Thursday    |    May 28, 2026   |    2 p.m. Eastern  

Innovation is critical to success in senior living, and your organization can’t afford to put off technology adoption or to get that transition wrong. A three-year SafelyYou Safety AI™️study showed that adopting AI improved turnover by 56.4%, and NOI potentially increased by 32%. 

Here’s how to get technology right, right from the start. We’ll explore four steps to successfully adopting technology, including AI, in senior living. We’ll create a clear path for selecting, implementing, assessing, and expanding innovation. And we’ll we break down each step into actionable takeaways, so you can begin your next tech journey with confidence. 

Our expert panel includes both operators and innovators who will share insights from their experience, real-world results, and proven methods you can leverage. 

During this webinar, you will learn: 

• The ROI of adopting technology in senior care and why it makes financial sense 
• How to determine if a technology truly solves the challenges you face 
• What is needed to create a plan and scoring system for selection 
• How to conduct an internal assessment for implementation 
• What metrics should be used to determine expansion, and how to prepare for what’s next

Sponsored by SafelyYou

Thanks to our sponsor,
this event is FREE to attend.

Can't attend on May 28 ?

Register now and get the webinar recording to view at your convenience. 

Everyone who registers will be sent a link to the presentation slides and the webinar recording after the event.

Panelists: 

• Scott Sawicki, Senior Director of Growth Marketing at SafelyYou
• Josh Robison, DPT, PT, ATC, CDP, CFPS, Senior Implementation Manager & Lead at SafelyYou
• Nate Hauenstein, MBA, PMP, Vice President of IT Operations at Vi Living
• Tino Popescu, Chief of Clinical Operations at Maplewood Senior Living

Moderator: 

• Paige Cerulli, Author & Editor at I Advance Senior Care

Panelists

Right from the Start:

4 Steps to Successfully Adopting Technology in Senior Living

Scott Sawicki
Senior Director of Growth Marketing
SafelyYou

Scott has played a foundational role at SafelyYou since joining as the company’s first marketing hire in 2020. He built the marketing function from the ground up and now leads Growth Marketing, overseeing paid media, partner initiatives, email and account-based marketing, as well as a proprietary program he developed to help customers leverage their differentiation with SafelyYou to drive occupancy.

His work focuses on leveraging technology and measurable outcomes to address the evolving challenges of senior living operators—helping communities improve resident safety, increase occupancy, and operate more efficiently. His recent work was recognized with the 2025 Aspect Marketing & Advertising Award for Multimedia Campaign.

Prior to SafelyYou, Scott spent more than 20 years in agency roles, leading marketing initiatives for brands including Adobe, Autodesk, HP, Liberty Mutual Insurance, Microsoft, and Visa.

Tino Popescu
Chief of Clinical Operations
Maplewood Senior Living 

Tino Popescu (MSN, APRN, A-GNP-C) has been promoted to Chief Clinical Operations Officer, a pivotal role created to provide centralized leadership of Maplewood’s clinical operations. This role underscores the importance of strong, visionary leadership dedicated to advancing safety, care, and quality of life

With more than 11 years at Maplewood and Inspīr (with a brief hiatus), Popescu has been at the heart of the company’s mission, consistently driving clinical excellence through innovation, compassion, and dedication. Based in Monroe, Connecticut, where he lives with his wife and children, Popescu has elevated care practices, strengthened training and professional development across communities, and led transformative initiatives such as the rebuild of Yardi and rollout of SeniorIQ, which enhanced data-driven insights, and the adoption of SafelyYou, which advanced fall detection, prevention, and resident safety. Just as importantly, Popescu has built capable, empowered teams, ensuring they have the resources and support needed to succeed.

As Chief Clinical Operations Officer, Popescu will guide the strategic direction of Maplewood’s clinical systems, ensuring that best-in-class care continues to define the organization across all communities.

Nate Hauenstein, MBA, PMP
Vice President of IT Operations
 Vi Living 

Nathan (Nate) Hauenstein is the VP of IT Operations for Vi Senior Living. He has served in the Senior Living industry for nearly 15 years, coupled with 25 years of overall experience in the Information Technology field.

Simply put, his underlying philosophy is that technology returns value…but only when it works reliably and aligns properly with the organization.

Nate holds an MBA degree from Northwestern University and a BA degree from the University of St. Thomas. He is also a certified Project Management Professional (PMP). 

Josh Robison, DPT, PT, ATC, CDP, CFPS
Senior Implementation Manager & Lead
SafelyYou

Josh brings more than 11 years of experience in clinical care, implementation, and customer success, with a strong focus on fall prevention, rehabilitation, orthopaedics, and staff and family education. After earning his Doctor of Physical Therapy (DPT) in 2015, he spent eight years working directly in clinical care settings before joining SafelyYou, where he has spent the last three years supporting communities through Clinical Success and Implementation.

Josh’s passion for senior care comes from both his professional and personal experiences. Having worked closely with older adults throughout his clinical career—and seeing his own grandparents navigate the aging process—he is deeply committed to helping seniors live safer, more supported lives. He approaches every customer relationship with empathy, collaboration, and a team-first mindset, striving to ensure every community feels heard, understood, and genuinely supported throughout their journey with SafelyYou.

Outside of work, Josh loves spending time outdoors and in the mountains. Whether he’s running, hiking, or skiing, he’s happiest when sharing those adventures with family and friends.

Paige Cerulli
Author & Editor
i Advance Senior Care

Paige Cerulli has over 15 years of experience as a freelance journalist and copywriter. In addition to specializing in senior care, she frequently covers chronic illness and personal finance topics. Paige has contributed to i Advance Senior Care for six years, and her work has appeared in The U.S. News & World Report, Kiplinger, USA Today, TIME, and more. She previously worked as a Project Manager at Hunger Solutions New York, where her responsibilities included planning and facilitating conferences and webinars. In her spare time, Paige volunteers as an Assistant Managing Editor at the Tabula Rasa Review.