CCRC expands by demand
One continuing care retirement community (CCRC) is experiencing growing pains.
Chateau Girardeau in Girardeau, Mo., is expanding its community, and it can’t grow as bag or fast enough to meet demand.
“The demand for independent-living estate homes has grown,” says Kim Wilson, director of marketing at Chateau Girardeau, to the Southeast Missourian. “There’s currently a waiting list for estate homes here.”
Chateau Girardeau serves 251 residents in independent living, assisted living and skilled nursing facilities. The CCRC plans to add eight more new estate homes expected to be finished by Spring 2017.
The new single-dwelling estate homes will be similar to its 37 existing estates. They will mostly be two-bedroom, 2 ½ bath homes with an average of 1,900 square feet of space. They will feature an open-concept design, a main bedroom with an en suite, kitchen, laundry room and enclosed sunroom.
Nicole was Senior Editor at I Advance Senior Care and Long Term Living Magazine 2015-2017. She has a Journalism degree from Kent State University and is finalizing a master’s degree in Information Architecture and Management. She has extensive studies in the digital user experience and in branding online media. She has worked as an editor and writer for various B2B publications, including Business Finance.