Month: April 2021

Creating a Landing Page for Your Senior Care Facility: Best Practices

A landing page is an essential element of a marketing funnel, and the quality of your landing page can drive or decrease conversions. Read More »

How to Support Families and Residents Through the Joy and Grief of Reopening Visits

The first in-person visits after lockdown can evoke a wide range of emotions in residents and family members alike. Read More »

Special Report: Caring for the LGBTQ+ Population

The resources in this new report can help senior care leaders learn from what other facilities are doing and better protect the seniors in your care. Read More »

Marketing Senior Care During the Pandemic, Part 2: How to Create the Ideal Marketing Funnel

The marketing funnel is an essential element of any senior care facility’s marketing plan. Read More »

Rethinking Workforce Management in the Post-Acute Care Space

Workforce management is a challenge in any industry, but the post-acute care industry faces multiple unique challenges. Read More »