‘It’s five o’clock’ anytime at one retirement community
Singer Jimmy Buffett hopes to bring his carefree lifestyle to those who can best embody it: retirees.
Buffett’s Margaritaville Holdings LLC already has Margaritaville-themed resorts, casinos and restaurants across the country. Now the company is adding to its portfolio a reported $1 billion development community for those 55 and up. Latitude Margaritaville is described on its website as a place where people can “escape to the place where fun and relaxation meet.”
Margaritaville has partnered with developer Minto Communities on the project, scheduled to open late summer 2018 near Daytona Beach, Florida. Construction hasn’t yet begun on Latitude Margaritaville, announced via its website in February, but the companies are already teaming up for a second Margarita-themed retirement community outside of Florida.
“It was very important to us to make this as obtainable as possible,” said Bill Bullock, senior vice president of Minto Communities to ABC News. “We have over 10,000 registrations in two weeks. It’s just been amazing.”
The community will have 7,000 new two- and three-bedroom homes selling for $200,000 to $350,000. Current plans also include a town center with fitness facilities, pools, spas, live entertainment, indoor and outdoor dining with a “Cheeseburger in Paradise” restaurant and a “Five o’clock Somewhere” bar. The golf-cart friendly community will also have a private beachfront club on the Atlantic Ocean accessible to residents through continuous shuttle service.
Nicole was Senior Editor at I Advance Senior Care and Long Term Living Magazine 2015-2017. She has a Journalism degree from Kent State University and is finalizing a master’s degree in Information Architecture and Management. She has extensive studies in the digital user experience and in branding online media. She has worked as an editor and writer for various B2B publications, including Business Finance.