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About Us

Social Security Administration is founded

The first of the “baby boomer” generation is born

Nursing Homes magazine launched

Medicare is born

The First Green House Opens

Nursing Homes magazine evolves into Long-Term Living magazine

First “Baby Boomer” Retires

CMS Quality Mandates Begin

Readmissions Reduction Program Begins

Long-Term Living magazine evolves into I Advance Senior Care Institute for the Advancement of Senior Care


Brand Buzz

75% of our audience is involved in the decision making process

"Helps keep me up-to-date on hot issues and covers the entire spectrum of care that is pertinent to our community and the areas we plan to expand into."

A robust community of 135,000+ administrative executives and clinical

Since 1951, our team of editors and experts have provided strategic direction, clinical guidance and quality innovation to engage members wherever and whenever they want to interact.

Working in all media - digital, print, custom media, and live events, we allow you to reach all decisions makers in today’s team-based senior care delivery environment.

Contact Us

Our experienced sales/marketing team meets customers’ needs through a wide range of marketing products and services. For more information, please contact:

Sharon Ames National Sales Director

Erin Beirne Sales Account Manager